When I started my own company, I had a clear vision of
the underlying principles upon which the business would
be based. These principles that continue to guide us
Clients must always come first.
We shall provide quality service to all of our
clients at reasonable fees.
Information shall be presented in a way that is
clear, understandable, and objective.
We must maintain a high level of responsiveness
Everyone in our organization must be guided by
these principles on a daily basis.